Brand Building and Brand Equity

Sep'23

Brand Building and Brand Equity

Brand Building and Brand Equity
Consumer Goods Industry
Consumer Goods Marketing and Branding Strategies
Ph.D. in Process Transformation (Consumer Goods Industry)

Chapter: Consumer Goods Marketing and Branding Strategies: Brand Building and Brand Equity Introduction: In today’s competitive consumer goods industry, effective …

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Brand Building and Brand Equity

Brand Building and Brand Equity

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